For this project, my team created a product reveal special event video to stream on GMC LIVE in concert with the reveal of All-new GMC Acadia at the 2023 Detroit Auto Show. We also created the teaser video that played just before the Acadia was revealed on the Auto Show floor. Following the reveal, the special event video was re-edited to serve as the Acadia product video.

Role

Creative Director

Client

GMC

Agency

Jack Morton Worldwide

Production & Post-production Partner

Seventy 7 Productions

GMC LIVE Special Event Reveal Video

Detroit Auto Show Reveal Teaser Video